The hottest Linglong tire accelerates global manuf

2022-08-24
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Linglong tire accelerates its global manufacturing layout and improves its international competitiveness by innovation

on August 23, local time, in the presence of Serbian President Vucic, Wang Feng, chairman and President of Shandong Linglong Tire Co., Ltd., and Serbian Minister of economy goranknezevic signed an investment memorandum in zrenian, which will invest US $990million to build a high-performance radial tire production plant with an annual capacity of 13.62 million. Sun Songtao, vice president of Shandong Linglong Tire Co., Ltd., told the economy that at present, the company's products are shipped from factories in China or Thailand, and it takes more than 40 days to reach European customers. After the Serbian base is completed, the supply can be realized within 72 hours, which can serve customers more timely and effectively

"This project is the largest Chinese funded project in Serbia at present, and it is also the largest foreign direct investment project in Serbia. At the same time, Linglong tire has also become the first Chinese tire enterprise to build a factory in Europe. Only by constantly summarizing, analyzing and revising in actual operation, this factory will further expand the European market, improve the company's market share, effectively avoid international trade barriers, and realize the healthy, sustainable and stable development of export trade." Sun Songtao said

at present, the economic and trade friction caused by the United States has put a lot of pressure on the domestic tire industry. The United States is known as the "country on the wheel", and more than 40% of China's total tire exports are exported to the United States. The importance of this market to China's tire industry is self-evident. If the shrinkage rate is too large and the finished products appear to be less than expected, the list of Chinese goods to be subject to tariffs of $200billion recently released by the United States includes almost all kinds of tires imported from China to the United States

"Linglong tire is no longer surprised by trade barriers such as anti-dumping and countervailing investigations." Sun Songtao told that in order to avoid the impact of trade wall travel of 500 (6) 00mm such as the "double anti" investigation, Linglong tire accelerated its global manufacturing layout and established Linglong international tire (Thailand) Co., Ltd. in January 2011. It took 11 months from the full ground breaking of the project construction in February 2013 to the first semi steel tire production line in January 2014, creating a "exquisite speed" that attracted the attention of the international tire industry. Linglong all steel radial tire project broke ground in July 2014, and the tire will be offline by may 2015

"Linglong tire has effectively circumvented trade barriers by building a factory in Thailand through strategic choice and achieving delivery in the global market." Sun Songtao said that last year, the overall export of Linglong tires to the United States involved 2.7 billion yuan. According to the tariff increase standard of US $200billion this year for Sino US economic and trade frictions, the total amount of tax related products exported by Zhaoyuan branch to the United States in 2017 was 199 million yuan, accounting for only 7% of the company's overall U.S. exports. After the successful layout of Thai factories, combined with the national "the Belt and Road" initiative, Linglong tire has launched the construction of a European factory in Serbia without a stop, and it is expected to officially start construction in the first half of 2019

according to Li Ming, structural design engineer of Linglong tire Research Institute, forging iron still needs to be hard, and the fundamental way to deal with economic and trade frictions lies in independent innovation. "Only by mastering core technologies can we continuously improve the competitiveness of the global market and weaken the impact of trade barriers." Li Ming said that in recent years, Linglong tire has adhered to international innovation, actively promoted the innovation driven strategy with enterprises as the main body, participated in the formulation and revision of nearly 80 national and industrial standards, obtained more than 500 patents worldwide, and many test indicators are better than world first-class brands. The self-developed "low profile anti wet skid low noise ultra-high performance radial car tire" won the second prize of the national science and technology progress award, "key technology for the design and preparation of high-performance rubber nanocomposites for fuel-efficient tires" won the second prize of the National Technological Invention Award. Major breakthroughs have been made in the research of new materials, new technologies and environmentally friendly tires. Dandelion rubber tires, graphene reinforced tread tires and 3D printed polyurethane tires have been successfully developed, leading the industry to change. Among the national brands, they are the first to enter the global supplier system of Audi, Volkswagen, Ford, Renault, Nissan and other top ten automobile manufacturers in the world according to fiber strength

"economic and trade frictions are 'organic in danger'. It is a 'touchstone' and even a 'sharpening stone'. Every sharpening encourages us to accelerate transformation and upgrading, develop towards high-end direction, improve product lines, and enhance the international competitiveness of enterprises. In this way, we are able to meet any challenges." Sun Songtao said

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